The Hidden Tag

Pull the string. Reveal the tag.

A surprise selection of styles at guaranteed value — real retail tags worth far more than you pay, revealed at home.

Guaranteed value

≥ A$119.00

Classic Box · 3 pcs

1 legging1 top1 surprise

↓ Pull to reveal

Mini

A$39.00

≥ A$79 · 2 pcs

Dip a toe in — low-risk first taste.

Choose Mini

Selected

Classic

A$59.00

≥ A$119 · 3 pcs

The crowd favourite — a full mini-edit.

Choose Classic

Lux

A$89.00

≥ A$189 · 4–5 pcs

Stock up or gift — best value per piece.

Choose Lux

Pick a tier

Mini, Classic or Lux — each with a guaranteed value floor in real dollars.

Make it wearable

Tell us your sizes and any colours to avoid, so the surprise still fits.

Unbox at home

We curate a diverse mix; pull the tag to reveal what's inside and its value.

Guaranteed value, in real dollars

Your guaranteed value is the sum of the items’ current in-store retail prices— never inflated tags. What’s hidden is the surprise, not the price.

See a sample unboxing →

Before you buy

Lucky Boxes are final sale for change-of-mind. Faulty or not-as-described items are still returnable or replaceable under Australian Consumer Law. You’ll confirm this before paying.